If there’s a new energy drink company out there looking for a name for their product then I’d recommend ‘Russell Kane’. I’ve had the pleasure of working with Russell on a couple of occasions and he never holds back. It is evident in his stand up comedy as well, but the energy doesn’t stop on stage. For this shoot we were going to create a cover for his book “Russell Kane, Son of a Silverback”. Russell Kane’s book looks at what it is to be alpha male, gamma male (self-proclaimed), and the relationship between the two. It’s a moving book filled with irony and plenty of laughs. Serious and entertaining at the same time - as only Russell can do.
(Note to London Zoo: Thanks for the loan of the Silverback. We returned him to Sub-Saharan Africa.)
Shot for Transworld Publishers
