Joe Lycett is not only a funny comedian, but he has a great ability to turn the aggressors into victims. Many big companies, parking enforcement offices, fraudsters and even the government have been on the receiving end of Joe’s sharp wit and ability to turn the tables. His latest letter was a fake leak of the Sue Grey report - the report that is supposed to shed light on the many parties held by the government offices during Covid lockdown. So - to show how Joe turns the tide around and make the aggressors the victim, I chose to have him photograph me whilst I photograph him. I found that to be a representation of the kind of humour that Joe is known for. I also wanted to create a setup that hinted to the Sue Grey/Partygate incident. I had an idea of writing letters on balloons and having them turn into an anagram of, for example “Downing Street Party”. However, the anagrams for this and many other things I tried weren’t really relevant. In Joe’s fake report leak he referred to ‘Downing Street’ as ‘Down It Street’ - and this became what I tried to show instead. By taking the ‘ing’ off ‘Downing’, popping the ‘g’ and turning the ’N’ into a ’T’ - Joe had successfully turned ‘Downing’ into ‘Down it’. And the street balloons remained.
Lastly, I just wanted to create fun, interesting and colourful images that didn’t have any concepts connected to them.
Joe was brilliant! Fun, down to earth, easy to talk to and followed and contributed to my instructions.
Shot for Observer Magazine
